How to Memorize

brouhaha - fuss

Analysis

The informal word ‘brouhaha’ refers to a lot of criticism, noise, or angry complaining over something. It implies that the furore is exaggerated, if not totally without merit, meaning that the term is often used to express disapproval. Most commonly encountered in print media.

Example(s)

1. I have been deliberately avoiding everything to do with the election. I can’t stand the incessant brouhaha that goes along with it.

2. The author was totally unconcerned about the brouhaha over her controversial new novel. In fact, she believes that the excessive coverage will lead to increased sales.

3. After the recent brouhaha over executive bonuses, we have decided to employ a PR team to build a positive public image for the company.