1. a decline in something






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an economic downturn/a downturn in sales

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The noun downturn refers to a decline in economic or business activity. The verb to downturn means to turn something down. This word is especially used in relation to finance or business.

Check Icon Professional Examples (Basic)

  1. The recent economic downturn has badly affected my business. If things don't improve soon I will have to look at cutting jobs.
  2. Our product sold well initially, but there is been a sharp downturn in sales since then.

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  1. I could tell the clients at the meeting were not impressed. They sat there for the whole time with their arms crossed and their mouths downturned.
  2. The downturn in the economy has led us to implement a number of cost-saving initiatives across our day-to-day operations.

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